32 min 31 sec | Posted on: 06 August '24

Bryce Sparks

Bryce Sparks

In the season finale we talk with the legendary Bryce Sparks AKA Whiskey Biz. Star of Discovery Channel's hit TV show “Mud Madness,” and a beast on TikTok and Instagram, Bryce is an off-road racing legend with a background in the trades. In this episode, host Jeremy Perkins talks with Bryce about coming up in HVAC and getting into welding, the wild life of mud racing, and where Whiskey Biz is going next.

 

Bryce Sparks AKA Whiskey Biz (@whiskeybizzz) is a lifelong off-road racer, known for his role in Discovery Channel's “Mud Madness" and for his hilarious teenager commentary and pranks on Instagram and TikTok. While you listen to the episode, grab yourself some Whiskey Biz swag at www.whiskeybizswag.com.

 

 

View Transcript

Eric Girouard  0:00  

This is bucket talk, a weekly podcast for people who work in the trades and construction that aren't just trying to survive, but have the ambition and desire to thrive. The opportunity in the trades and construction is absolutely ridiculous right now. So if you're hungry, it's time to eat. We discuss what it takes to rise from the bottom to the top with people who are well on their way and roll up their sleeves every single day.

Jeremy Perkins  0:28  

All right, on this episode of bucket talk, we're here with Bryce sparks, aka whiskey biz. Bryce, welcome.

Bryce Sparks  0:34  

What's up, dude? How you doing

Jeremy Perkins  0:35  

good? Good? Just came out to a NASCAR event with us. You and you enjoyed yourself,

Bryce Sparks  0:41  

dude. Yeah, that was, that was freaking awesome, man. It was perfect date. Brought my old lady with me, you know what I mean, and you guys threw her up there in the in the box and let her run the show pretty much. So, yeah, it was, it was awesome. We had a blast.

Jeremy Perkins  0:53  

Hell yes. Glad to have you on the podcast. You come from a trades and construction background. Kind of want to go far, as far back as you want to go, and how you got your start, and peel back the curtain from where you are today.

Bryce Sparks  1:07  

That sounds good, dude. So high

Jeremy Perkins  1:11  

school? You want to run me through? What made you make your decision to get into the trades? Yeah,

Bryce Sparks  1:18  

dude. So up, yeah. I never was. I mean, I made it through high school, right? But didn't care for, like, anything that really took I'm a hands on. I'm hands on, you know what? I mean, I didn't want to be there doing, I don't know, algebra and shit, you know. So I was, like, from from early ages, hands on. I didn't have any patience for anything. I didn't want to sit and learn anything, you know. I was you know. I just wanted to build stuff and do stuff. So, yeah, I graduated high school, went, I wanted to build motorcycles, is what I wanted to do. And my dad basically, was like, Dude, you are not going to do anything fun, anything cool like that and make money, right? It was, it was kind of like, I remember, kind of, like, the OCC stuff was kind of popping, like, Chopper stuff was kind of popping. And I was like, I think it'd be cool. Like, I didn't know, I didn't have a motorcycle. Never wrote a motorcycle there, and some dirt bikes, but I wanted to build, like, ATVs dirt bikes, make the cool side of of the stuff I liked, you know, off road stuff. And he's like, he's like, bro, you're just like, realistically, you're not going to do that stuff and make money. So I went into the HVAC. I went to Technical College for almost two years, graduated from that and started doing service work. Almost immediately it was doing installs and stuff like that, mainly residential stuff and and then, yeah, yeah. Basically, right out of right out there, got a job was doing, was doing that, and then started learning how to weld and fabricate from a, basically a sister company at the company I was working for, they did more of the industrial side of things. And these guys were telling me how much money they were making, right? So I'm like, Man, I'm making like 20 bucks an hour, you know, if I'm lucky, and then I try and sell a guy a filter for another five bucks, you know what I mean, like. So I was like, let's get into like. So I dude, I took like, like after hours and stuff, like, the guys would be staying late, like, welding on Derby cars or whatever. And I kind of learned, you know, after hours, how to do that type stuff. And next thing you know, I'm, I'm working with those guys, and I'm on the road as a welder, and, you know, doing all different types of, you know, blue collar shit. So that's

Jeremy Perkins  3:31  

crazy. So What? What? What drove you to make the decision to go in the HVAC industry?

Bryce Sparks  3:36  

Well, I wanted cool shit. I wanted nice shit. I wanted to, I want to be able to, you know, go buy a new truck, put a big lift on it, do stuff like, and my, I saw my dad, you know, working a blue collar job. He was a union electrician for a long time, until he started his own company. But I saw that like he came home dirty, you know what I mean, from work and, you know, and still went out. He didn't want to work, but he still went out and mowed the yard. Mowed the yard and shed and worked really hard. And, I mean, we had a, we had a good, a good life, you know, me, he had a he had a nice truck. We had a pretty nice house. He was remodeling, you know, it was just like, I found out pretty early on, like, if I wanted those nice things, I was gonna have to go out and get it. And, yeah, so that's kind of what pushed me into, I guess, I guess that really was just just, and it also made sense, right? Like heating and air, like people need that, like you can't live without it, so it's going to be around forever.

Jeremy Perkins  4:32  

Oh, yeah. So then you moved into welding. You like that. You're welding on equipment and stuff. Did you ever open up your own shop? Did you ever move into into fabrication on your own? Like, how did that progression happen?

Bryce Sparks  4:47  

Yeah, man. So the company that I went to work for is my family business. So my dad and I started a company. Basically, it's, he had an LLC. Really wasn't doing much with it. He had like him and another buddy, we're doing some stuff. And then, and then I basically became part of it. We started growing it. I ended up getting equity in the company and stuff like that. We grew it into something pretty large and still a very successful, good company today. So yeah, I pretty early on, you know, just a few years into it, started getting into where I was, like, kind of running the show a little bit, I mean, but at the same time, I'm 2021, years old, you know, I mean, so I was running, like, the jobs and shit, but I didn't have a clue what I was doing on the business side of things. That's where my dad kind of ran that for the most part, or hired somebody, you know, counting some stuff to handle that? Yeah, yeah, crazy.

Jeremy Perkins  5:43  

The business side of things is where a lot of us struggle. I mean, some people have the knack for it, but like, did you see yourself growing in that area? Did you resource around it? Because you obviously run a couple of successful companies now, yeah. How'd you, yeah, how are you, did you just resource around it, or did you actually start to get that, that business savvy and then started learning?

Bryce Sparks  6:07  

I'm a huge fan of just surrounding my people, surrounding myself with people way smarter than me. So like, for the longest time at the company, like my company that I'm a part of, I was one of the lower paid dudes, because I would hire these people that were just badass, whether it's badass welders or secretaries or whatever it may be, engineers I wanted to be. I wanted to be in a room full of people smarter than me and working for me. I own a machine shop now that I can't program a CNC machine at all, but I have eight guys that can, you know what I mean, so I just, I outsource that, and surrounded myself with those, with those types of people that that could do that. Yeah, as far as like, the like, I know how to make the money. Like, I know how to know where there's a need, and I'm good at coming up with a solution. But as far as the, you know, the actual logistics of it, that's where I that's where it kind of takes me back to that, like, my high school mentality, you know, like, I don't, that's not me. I'm gonna go get the money here. Here's the money. Do it? Put it where it needs to go, pay who we need to pay to, to keep everything moving, you know,

Jeremy Perkins  7:15  

no, and that makes sense. I mean, a lot of times it would take you more time which time and time equals money. So you're actually losing out on money that you could potentially make doing what you're good at. And obviously equate that money that was that would be spent in that direction, and spend it towards somebody who knows, knows what they're doing, and resource around it. Um, no. I mean, that's a that's a good perspective. I know there's a couple of guys up here that I run with that have their own businesses and and they outsource a lot of the accounting or or what have you I mean, because it ends up being a a full time job to do it all, and more props to the guys that can do it all themselves. But then it becomes 24 hours a day, seven days a week, no doubt. So how'd you get into in the racing and UTVs and kind of some of the that you're doing now? Where did, actually, where did whiskey biz come from?

Bryce Sparks  8:13  

Alright, so I started a party bus company, and we called it whiskey business. And the the name whiskey business came because I already had a couple other successful companies, moving machine shop welding company started getting into some real estate like we were doing, you know, we were doing okay without the party busses and my my insurance guy. He just kept telling me how risky this company was. You know, this is, this is a risky business. You're getting yourself into, like, because we're paying outlandish freaking prices for party busses, dude, it's, it's nuts. If you can, and I will, and I will say this too, to anybody that thinks, oh yeah, we want to go get a party bus and get that shit going. Well, insurance is, if you can, if you can afford the insurance, you can make it, because it's, it's very expensive. You're hauling around just drunk people, you know. I mean, now, whether they slip and fall or whatever, you know, there's just a big risk there. And, and, yeah, so that's stuck in my head, and we almost called it risky business. And then we're like, well, hauling around drunk people, how about whiskey business? And that's, that's where the name came when I went to make all the platforms, you know, on the social media, because that's kind of what kind of what, you know, the release, the route that I went every time I created a company, we would, we would go get the socials going. It's the cheapest marketing you can get and and effective. So that's, yeah, we, we, I went to type in whiskey business, and that was taken on, like everything, because there's bars and all you know, companies that I don't know sell whiskey already had those names. So I landed and whiskey business party bus, to me, was too long, so we ended up on whiskey biz, and the name stuck ever since. And that's kind of where we're at now.

Jeremy Perkins  9:57  

That's crazy. So do you still i. Operate the party bus, or is that a thing of the past

Bryce Sparks  10:03  

about a year, probably going on two years. Now, I sold it actually to my uncle, because when my social media stuff about four years ago really kind of started popping, probably pushing five years, four or five years now, I was, I told him, I'm like, Hey, man, I'm looking for drivers. I need help, whatever. So he ran it for me for for at least a year, you know, and then I got to the point then I was still getting calls, and I was still getting, like, you know, stuff going with it. And it was, it was a successful business, but I just had this passion about making videos and, you know, and building these things and doing these skits that I would didn't have with the busses. And so something had to give. And I told him I was going to sell it. And he goes, Hey, man, just give me a couple months. I'll get the money together. And it was really awesome, because I got to sell it to him. So I'm still, I'm not really involved in it, but he made an LLC. His name's really close to to whiskey business. So anyways, it still says whiskey business on it. I get to see the busses all the time. He's he lives on the backside of the 50 acres that I live on. And, you know, it's still kind of part of, part of the brand, you know, a little bit. Yeah.

Jeremy Perkins  11:15  

So that's actually super cool, being able to keep it in the family and surrounding yourself with family, and I'm sure that's that's great for more than just parties,

Bryce Sparks  11:25  

yeah, yeah. And that's always kind of cool too. And I can hit them up. Say, Hey, you got, you got a bus for a limo available tonight? You know, we haven't. We haven't used one in a while, but that's how it all started. Was just hauling my buddies around, and I wanted to just be legit, you know,

Jeremy Perkins  11:38  

yeah, yeah. But So how'd you get into the UTVs, the truck, building stuff like that? Well,

Bryce Sparks  11:43  

so I raced ATVs for a long time, just a dude. I'm from middle of nowhere, Missouri. We the town. I was born like raised in 3000 people. I live in a town now with 200 people. I've just always been from the sticks, you know, and I like it that way. I I've been riding ATVs, like, ever since I could walk and got into the racing side of it, just to kind of as a rowdy kid, it was about the only thing I cared about, the only thing my dad could, like, punish me with. You know what I mean, there was no phones, really, to take away back then, or iPads. It was my it was my four wheeler. So, you know, I got, I got the acting out. He take that thing away from me. So anyway, got the racing it, and kind of fell in love with it. I was never really a team sport kind of, kind of kid, you know, I didn't really like, I didn't like losing because somebody didn't pass me the ball, or I missed the or, you know, I had to rely on somebody else. I didn't get the chance to miss the shot, or whatever there was, there's so with, with ATV motocross. It was all me, you know. And I like that, and so I did pretty well at it. And it just evolved into side by sides, you know. And 2008 first razor came out, went to my local dealer here and bought one. I've had one ever since, multiple of them, you know, ever since. So just kind of grew with the sport,

Jeremy Perkins  13:06  

because you just raced king of hammers, right? Yeah,

Bryce Sparks  13:09  

yep.

Jeremy Perkins  13:10  

How was that

Bryce Sparks  13:12  

fucking dude that's I was telling the guys, and then the brunt guys, the whole team. I was like, Man, you guys got Dude, we got. You guys got to check it out. Well, first of all, you I would, could not believe, like, you guys would do stuff like NASCAR, and there was no, you know, Brunt teams or trailers or anything out there. I couldn't believe it. And I was like, We got to change that, you know, but, uh, but dude, it was, it's, it is. I've done this, like, little race. I've always known that this racing, the side by side racing, stuff that I'm doing, we're doing here. It's some backyard bullshit, right? I always say, like, Hey, me and you go shoot some hoops in the backyard. I'm not a basketball player. You know what I mean? Like, if I if, if we go race these side by sides at a local event with, you know, 5000 people, 10,000 people, whatever. We're not professional side by side racers, right, right out there, 200,000 people there. That is as big and professional as it gets. And to be a part of a team out there was sick dude, like we went and pre ran. I mean, everything could imagine. I woke up every morning. I had a schedule printed out for me where I was supposed to be, when I was supposed to be there, what was for, what was on the on the menu that day to eat. I mean, everything was dialed like, as big as it gets, that's

Jeremy Perkins  14:32  

crazy, too. I mean, I don't know if you've ever felt this before. I haven't but like, did you feel like you made it like you're a professional now, like, this is, this is, bro,

Bryce Sparks  14:43  

I felt like, how does and this happens in my life a lot. To be honest with you, I'm very fortunate, like I had a moment even at the NASCAR races. I'm like, Dude, how did I get here? This makes no sense. I don't I don't deserve this. What the. Made some funny videos, and I got a little number next to my name. Now I get this, this, you know what I mean, it's, it's crazy. I still feel like this kid, you know, this that doesn't belong in doing my own, you know, doing my own stunts, you know, because it was a way that I could feel important and feel cool, you know, and, and, now the world sees them, and it is cool, you know? It's just I felt like, and not really, that I made it, but this I would definitely felt I was grateful, but at the same time, almost out of place in a weird way. You know, yeah,

Jeremy Perkins  15:34  

yeah. So did you? You raced with a team?

Bryce Sparks  15:37  

Yeah? So CW, motor sports, they are the world's leader in remanufactured engines transmissions, basically drive train parts for Polaris razor. If you know, if you blow one, blow an engine up in your in your razor, they're your guy to get it from. You can get one for a fraction of the price. These guys move mountains of motors a day. It's unbelievable, like the amount of them that they moved through there. So they're a sponsor of mine, and they called me up and said, Hey, we got an opportunity for you. You want to do it? And I was like, holy shit. This can't be real and and honestly, it never really was like a thing that I wanted to do. I wanted to go out and just watch that, you know, I never thought I'd be put behind the wheel and and I did, and I thought I could do it, you know, I thought we could do it. That was, that was a whole nother thing, like we went out there, man, and seeing the stuff that, you know, there's, there's a whole, like Cliff the first day we got there. I'll never forget that there's a whole, I don't know mountain, I don't know what they call it, Hill, full rocks, huge boulders. And these guys are saying, you know, we're going to come down that. Cody looks at me and says, tomorrow we're going to come down that and pre run that. Okay, you know, got a couple cold beers in me and everything. And I'm like, okay, yeah, I bet we are. And he looks at me, he's like, No, I'm serious. I'm like, You can't drive down that with a razor Cody. He's like, we're gonna try. And I'm like, Holy shit, this is for real, dude. And I'm talking like, Dude, I've been around this stuff my whole life, like, ever since the razor existed. I've been around it. And I'm looking at this thing and I'm thinking to myself, there's no, you don't need nothing left of it if you drive it down that, you know? And, and, yeah, so we did, and I found out pretty quick, we was out there with with the big boys. You know what I mean?

Jeremy Perkins  17:26  

Yeah, it was kind of funny. I did a podcast with Brittany automotive not too long ago, and one of the things she said was, you know, I asked her, What, what's next for you? And she goes, honestly, I have no idea I'm accomplish. I'm accomplishing goals right now that I never knew I had, and it feels like you know, it speaks to what you said with I just thought I was going to be a spectator, and here I am in the race doing the shit, and it wasn't even a goal of mine, and I accomplished a goal that I never thought I would even even set. So that's crazy. Yep.

Yep. Awesome.

Jeremy Perkins  18:01  

So let's talk about the let's talk about the TV show. Yeah, yeah. So, how'd that all come about and, and are we gonna see more?

Bryce Sparks  18:13  

So, pretty much, dude, my there was, like, this, uh, I don't know, like, a flyer, or like, I don't know, like, like a like a ad, almost, that was going around on Facebook. It looked pretty damn fake, if I'm being honest. And if it, if it was real, it looked like some I wasn't interested in me apart part of you know, it's say like, it's a like, do you? Do you like mud? Are you a Mudder. Are you a racer? Do you? Do you enjoy? You know, are you? Are you a good time? I don't remember just all these tacky Little lines, like, Are you this? Are you that? Like, I was, like, trying to sell me something that I'm trying to sell me something that I know my role in, you know? I mean, like, like, trying to play it up big. Are you this? Are you that? I'm like, No, that doesn't really look like for me. But a lot of my followers are sending me this like, you need to, you need to, you need to, like, audition or whatever for the show they're doing. I'm like, you know? It doesn't, this doesn't really look like my kind of thing, you know? And so my wife actually ended up filling it out for both of us. She filled one out for her and one for me. And I got a call, and this was actually in 2021 was the first contact I had with him, and ended up setting up some meetings, some zoom meetings and stuff like that. I did, like, two or three zoom meetings, and they ended up calling me, and they're like, hey, just let you know that you made the show. And you're, you're the guy, you're, you're, you're, like, the main guy, and I'm, like, how do I go, dude, from being, like, not even interested, and now I'm your fucking guy. Like, so anyways, that's, that's pretty much how it happened after that. There was lots of phone calls, like, with the producer. It's the same producers and the same crew that shot Deadliest Catch. Multiple different shows that was, that's kind of like their main one that they're known for. And, yeah, they came to my house. We hung out. I mean, we, you know, kind of became friends, you know, more than like, I mean, the other day is a job, right? But we kind of, if, you know, get the best side of me, and really, everything in my life and stuff, you know, kind of hang out a little bit. And that's pretty much how it happened, dude? And they flew they they flew out here, and I had to fly out there for some stuff to LA and, yeah, it's pretty cool experience, and watch them the show. Yeah? Oh, hell yeah, dude, sure.

Jeremy Perkins  20:36  

There's some people out there that won't listen to their podcasts, won't listen to won't watch their show after it's produced. I was wondering if you did.

Bryce Sparks  20:43  

I could see, okay, I could see, maybe not listening to, like, every podcast I've ever done. You know what I mean, I've done a lot of the, a lot of interviews and stuff like that. I could see, not listen to that. But bro, you're gonna watch your damn show. I don't care like they, they're just, they're just trying to sound too cool. If they're gonna say they didn't watch it, I will say, um, the dude who, what is it? The lone survivor. I think he said he's never watched that. I'm like, Dude, that's like, one of my favorite movies. How could you not watch it and you're the guy? So I'm not exactly buying it, but

Jeremy Perkins  21:18  

yeah, do what Marcus Latrell, I believe that that's what it was. Is that his name? Yeah, I think he was itbc over there.

Bryce Sparks  21:26  

I want to say that it was his interview I saw, and he's like, Yeah, I've never watched it. And I'm thinking, bro, that's crazy. Yeah, I think I think it was him. But, um, is there going to be more, man, I hope so. So it's funny, dude. Uh, the producer called me just before I got on here, and I said, Hey, I'm getting ready to jump on a podcast right now. And he's like, just call me when you get done. We've been talking. There's been rumored that we're gonna do a season two, and it will be more episodes in season one, if it happens. And there's just been lots of good conversations. And maybe that's why he called me today, was to say to pull the trigger on it. I don't know but, but we're hoping for a season two. Yep,

Jeremy Perkins  22:10  

do you feel it portrayed you in the right light? Like, were you shocked by anything or or it was exactly? Did you?

Bryce Sparks  22:18  

Did you watch any of it?

Jeremy Perkins  22:19  

I haven't watched any of it. I do want to watch it. Okay,

Bryce Sparks  22:22  

okay, so I really enjoyed the show. I thought it was put together well. I struggle a lot with as a guy who makes videos for a living and edits and, you know, comes up these like, I come up with ideas my own. I struggle a little bit with thinking about what everybody wants to see. I think about, what do my followers want to see? You know? I mean, so I struggle with that a little bit. I also struggled with TV people. I don't flip channels, you know? I mean, I like, if I have any time I'm going to Netflix, I'm turning a movie on. That's it. Like, I'm not, you know, just, I guess I'm doing that on my phone, scrolling on my phone, but so every episode you have to kind of like, reintroduce, like, goals and characters and and things like that, you know, I mean, and that was difficult for me because I watched every episode. Other people watch every episode, and they're going, they're asking me, How many times are they gonna say this about you, or how many times I gonna say this about this guy? I'm like, Yeah, I know it's kind of repetitive, a little little excessive, but it's also not if somebody's flipping the and then they stop, and then they who's this guy? Well, they know, you know, because I just, I tell you in every episode who I am and what I'm doing and stuff. But overall, I was, I was super happy with how it turned out. I got to really kind of, kind of be me. You know, there was no we need you to act this way or act that way. And I don't think they did that with anybody. Yeah, you know, from what I saw, yeah,

Jeremy Perkins  23:56  

the boys came back, and they were telling me all about it, and I just, I mean, you guys just got back. I hadn't had a chance to watch it, but, yeah, no, I do want to watch it, and want to watch it with the kids too.

Bryce Sparks  24:06  

Is it kid friendly? Yeah, episode two, there's a little bit of, you know, kind of adult stuff, and obviously it's on Discovery, so everything is, it's going to be for kids. But episode two, there's a little bit, a little bit more raunchy stuff, you know, girls like it's right next to paychecks. I don't know if you've been there, but that's where that's shot at. And it's kind of the the wild, you know, side of the of the off road wood.

Jeremy Perkins  24:30  

My son will like it, then,

Bryce Sparks  24:31  

oh yeah, oh yeah, He'll love it.

Jeremy Perkins  24:35  

So the truck, the truck is you. You brought it to NASCAR. That thing is enormous, unbelievable. Yeah, what was the inspiration there?

Bryce Sparks  24:46  

Um, you know, I've been wanting something like that for a while. My wife and I went out to SEMA this last SEMA show, and we're main reason to go out there and hang out with some of our sponsors and stuff. We stood. Some booths, and, you know, you know, did all that. And then we were also, like, sizing up some trucks, because I wanted to build something like that, or buy something like that. And got home and just happened to see one of them came up for sale, and it was actually a super good price, called the dude. I was like, you know, there's no way that this, like, the price that you have on this, that this is, like, everything's good with it. It needed some stuff, you know. And so actually, that we just got it picked up from the night before, from that race, the night before the race. Just got it all picked up from getting a bunch of stuff done to it, getting it all lined out, and everything. So it's finally in good in good order. There's still a project like that. I don't think ever ends, you know, but it's at least, least where I feel it can be out in public now, yeah, I

Jeremy Perkins  25:49  

mean, there's a lot of length to that. There's, I mean, the lift is insane. And, yeah, I remember my days of working on lifts like that and shit. You go through ball joints, you go through all sorts of shit that that just prematurely wear because you've now overextended the capacity of the vehicle. So no, yeah, cool looking fucking vehicle. Did you buy it all lifted? Or did you put the did you do the lift yourself? And all that overall,

Bryce Sparks  26:18  

overall, it looked like what you see. I mean, the stuff that I did was like, just, I did put my name on the side of it, you know, it had the wrap, but I put my name on the side of it. The stuff that I did was like, stuff that your typical SEMA truck, you know, these guys make all these viral videos, walk around, Bluetooth, drive shad, you know, look at this wiring, look at that light, whatever it had, all that, you know, everything was my, my seven year old probably could have wired things better, you know, like, and I get it because it's like a lot of these guys, when they go around making those videos, I know they're doing it like, so they get a good video. But at the end of the day, these guys are building trucks for a living every day, all day. They don't really have time. And it's kind of like a rush, rush, rush to get SEMA truck done every year, you know. And it needs to sit there and look pretty, doesn't everything doesn't necessarily have to function, you know. So a lot of the stuff that was on it didn't work, the stuff that maybe it did at one point in time, the wiring was shit like you could tell. They just strung it fast and zip tied it up, you know, and all that stuff needed to be addressed to say the least. So, yeah, there's

Jeremy Perkins  27:25  

a couple of, I've caught a couple of videos on, like, the dark side of SEMA builds and, you know, obviously, yeah, you got wires zip tied to fucking break lines and shit. And, I mean, that's just the tip of the iceberg. But no, I mean, when you're when you're under the gun like that, to get something ready at the end of the day, you know, it doesn't have to be 100% functional. Or, you know, you're going to roll it off a trailer and put it in front. No, it's, it's interesting.

Bryce Sparks  27:54  

Yep, sweet. I obviously, obviously it would be it. I in a perfect world, they would have plenty of time and they could do that, but most of the time it's the shops truck, or the owner of the shops truck. It's rarely, is it a customers, you know, like, usually the customer shits getting the priority, and they gotta rush, rush, rush to get this thing done, just to sit there. Now, not always, but that's usually the trucks that you're seeing filmed or whatever. Yeah.

Jeremy Perkins  28:16  

So one of my, one of my last questions, and, you know, I like to, I like to get your mind going. Is what's next for you guys? Obviously, you and your wife are partners and and, you know, putting a lot of together. But what's, you know, you've done TV, you've built businesses, you're successful on social media. What's next for you to

Bryce Sparks  28:37  

accomplish? Yeah, man, dude, we don't really have, like, a plan, you know, per se, to be honest with you, dude, we're just trying to live be the best parents we can be, be as happy as we can be, you know what I mean? And and while doing that, I want to, like, you know, put smiles on other people's faces. I want to motivate other people. It's tough, dude. I want to, I want to just make the best of the little bit of time that I have, because we're so busy. Try. It's just tough to kind of not get overwhelmed with everything. And it's kind of just a cliche, tacky ass thing to say, but that's the truth. We're just so fucking busy. Like, if I did, if I would have set out to try and find a TV show to get on, I probably would have never done it. But if I just kept being me and just kept doing what I wanted to do, and just making, trying to make good videos, and, you know, live a happy life, it fell into my lap, you know, and I think whatever, like, hammers, same thing, like, it just happened. Like, that wasn't a part of the plan. I do have, like, scheduled videos, big videos. I've got stuff I've been working on for months out here, you know, that just isn't complete yet. So obviously, I know some of that stuff, and he's done but. But overall, dude, we're just going to be chilling, try to, try to, you know, live,

Jeremy Perkins  30:05  

no, and actually, that's not cliche, because coming, you know, coming from another parent, like, I'm doing a lot with brunt, I was doing a lot with my last job. There's never enough time to spend with your children and family and whatever, or to get, you know, your small tasks accomplished, whether it's fucking organize the garage or fucking, yeah, you know, edge edge the front walkway. So, no, I totally get it. I don't think that's cliche at all, because you put so much time energy into the business side of things and whatnot. I think that that's, you know, free up some more time. Make things run a little bit more automatically and and, you know, make the process a little bit more streamlined. Is, is a fucking good way to look at that

Bryce Sparks  30:53  

dude, that that is exactly where my head is, dude, like, our merch stuff, I don't I have got to get it more automated. You know what I mean? Like, anytime we've ever tried it hasn't worked with these different companies. And it's just, we have to get it more automated. I've got, I spend way too much time in the merch shop page. Spends way too much time in the merch shop. Like, and it's not that we don't want like, it's not that, like I'm looking for the easy way out or anything. It's just, it's actually, quite literally, the opposite. It's the hardest way. Like I want to it. This is too easy for me. Like I need something harder. I need to be building the most ridiculous contraption I can come up with, making the most viral video that I can make, spending more time on my editing, whatever it may be, putting my my efforts and my skills into that side of it, and get this, you know, the merch stuff a little more automated. You know, that's that definitely is something huge for us we need to get done totally,

Jeremy Perkins  31:50  

totally, um, well, if anybody wants to dig into the life of whiskey biz or Bryce, as we that's your government name, I guess now, Bryce, yeah, yeah,

Bryce Sparks  32:02  

that's what I said. That's my government name, right? Yeah.

Jeremy Perkins  32:05  

But yeah, if they want to, if they want to follow you, if they want to ask you questions, where can they find

Bryce Sparks  32:12  

you? Oh, dude, I'm, you know, I'm your mom's favorite tiktokers. Just ask her who she watches. You know what? I mean, she'll probably say me. But no, I'm on all social media platforms. I'm whiskey biz on everything you can find me. So yeah, man, I appreciate you having me on, dude.

Jeremy Perkins  32:27  

Dude, thanks for coming on. This has been awesome. Appreciate it heck. Yeah.